Online teaching

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Persuasive Techniques

Author: Burdette Heather
Keywords: , , , , , , online teaching

0. Appeal to emotions
1. Fact
2. Testimonials
3. Plain Folks
4. Advertisement
5. Redundant
6. Accuracy
7. Opinion
8. Glittering Generalities
9. Relevance
10. Viewpoint
11. Bandwagon
12. Name Calling
13. Bias
14. Appeal to Prestige
15. Editorial

0. Creating a negative attitude using slanted language
1. Using people with whom the audience can identify
2. Author shares a personal viewpoint in letter form
3. Information is factual and up-to-date
4. Public notice to sell a product or announce an event
5. Giving only the good qualities using positive language
6. Using a person whose lifestyle appeals to the audience
7. Creating the desitre to join a goup; making one feel left out
8. Information relates to the main idea
9. A belief or judgment that cannot be verified
10. Connects to the audience%27s feelings, such as patriotism
11. An author%27s unique perspective on a topic
12. An author%27s writing reveals his/her opinion about a conflict.
13. Information that is repetitive
14. Can be veritified or proven
15. Using the words of a celebrity or spokesperson